These channels do not give e-commerce the certainty

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Their messages will be seen on time or when they want. In this sense, the use of SMS marketing for e-commerce offers extra advantages . SMS marketing for ecommerce: the uses Precisely because e-commerce stores work in a similar way to physical ones, they have in common with them some uses of SMS. In particular, SMS can be used in a similar way for the following activities: Promote a new product line Send discounts and promotions Notify you of new availability of a product that was previously out of stock So what is the difference between an e-commerce and a physical store? The difference lies in where the two retail businesses will invite their customers to go.

In fact, an e-commerce will invite customers to visit its ivory coast telegram data website , adding the link to the message, while the physical store will ask to come to the store, adding a map and an address. Let's now explore the specific uses of SMS marketing for ecommerce. Abandoned Cart Recovery The first specific use for e-commerce is related to the use of sending SMS to encourage your customers to return to your site to complete the purchase they have not completed.

The reasons for abandonment can be many and so can the ways to encourage customers to return to complete it. We believe that SMS are particularly effective thanks to their high opening rate. We believe the use of SMS for the recovery of abandoned carts is so important that we have dedicated an entire post to the topic . Confirming an order Sending confirmation of an order placed online is a real benefit for your customers.